The Ownership Advantage w/Tanner O’Brien
The Ownership Advantage™ is the go-to podcast for business owners and entrepreneurs who want to move beyond just making money and start building lasting wealth. Hosted by Tanner O’Brien, this show breaks down the strategies, systems, and mindset shifts required to transform your business from an income source into a true asset—one that works for you, not the other way around. Each episode dives into practical insights on scaling, exiting, and reinvesting profits to create generational wealth. Whether you’re looking to remove yourself from daily operations, increase your business’s valuation, or start acquiring assets beyond your company, this is where you get the real playbook. Welcome to The Ownership Advantage™—where business isn’t just a job, it’s your greatest wealth-building tool.
Episodes
3 hours ago
3 hours ago
In this week's highly anticipated episode, "5 Ways Lead Gen," hosts Tanner and Kay round out their five-part series by diving deep into the world of lead generation.
4 days ago
4 days ago
In this episode, host Tanner sits down with Josh Carnes, Principal and Senior M&A Advisor at Lion Business Brokers, to dive deep into the world of buying and selling small businesses.
Thursday May 08, 2025
5 Actionable Strategies to Get Customers Buying More Frequently
Thursday May 08, 2025
Thursday May 08, 2025
In this episode, hosts Tanner and Kay dive into the strategies that can get your existing customers to buy from you more often—and why that’s the fastest, most cost-effective path to boosting profit. Get your FREE coaching session here: https://ctx.actioncoachcentraltx.com/2-weeks-free-coaching
Monday May 05, 2025
Monday May 05, 2025
In today's episode, we're honored to have Donna Fore, a licensed insurance agent with Mutual of Omaha, join us to share her wealth of experience in the insurance industry.
Thursday May 01, 2025
Five Actionable Strategies to Boost Your Business Conversion Rate
Thursday May 01, 2025
Thursday May 01, 2025
In this episode, hosts Kay and Tanner are rolling up their sleeves to tackle one of the most essential drivers of business growth: conversion rate.
Monday Apr 28, 2025
Monday Apr 28, 2025
In this episode of The Ownership Advantage, host Tanner sits down with Jackson Tritt, the founder and creative director of JTX Media, a leading Austin-based video production agency. Jackson shares his expertise on the vital role video plays for businesses today, especially small ones, and how harnessing video as a skill can significantly amplify brand presence.
Monday Apr 21, 2025
Cybersecurity Essentials for Small Businesses with Guest Jeff Floyd
Monday Apr 21, 2025
Monday Apr 21, 2025
In this insightful conversation, your host Tanner sits down with Jeff Floyd, the president of CMIT Solutions in Round Rock. Jeff shares his journey of transitioning from working in corporate settings to becoming a small business owner.
Thursday Apr 17, 2025
Understanding Profit Margins: A Key to Business Success
Thursday Apr 17, 2025
Thursday Apr 17, 2025
This week, join Tanner and Kay as they take a deep dive into the intriguing world of profit margins. Building upon the groundwork laid in previous discussions, our hosts unravel the secrets behind boosting your business's profitability through the concept of 'Five Ways'.
Monday Apr 14, 2025
Exploring the Power of Promotional Products with Guest Michelle Olsen
Monday Apr 14, 2025
Monday Apr 14, 2025
In today's episode, Tanner sits down with Michelle Olsen, the dynamic owner of Hat Trick Promotions, to dive deep into the world of promotional materials and their strategic use in branding and marketing.
Thursday Apr 10, 2025
From Transactions to Transformations: Maximizing Customer Spending
Thursday Apr 10, 2025
Thursday Apr 10, 2025
Today, Tanner and Kay dive into a topic that's pivotal for every business owner: profitability. In "The Importance of Profitability," our hosts explore strategies that can help elevate your business's financial performance.