My Top Metrics to Track to Improve Your Marketing

When it comes to success in marketing, the number one challenge I have seen with most businesses is that they have no idea where their marketing dollars are going and deciphering what marketing is working and what is not.

 

In almost every case, there is a lack of understanding of what data to track and how to use it effectively to achieve a return on investment.

 

So, let’s start there…

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