The Ownership Advantage w/Tanner O’Brien

If we want to increase our customer base, then we must tell more people about the things that we do and speak to them more effectively.

This week on the weekly recap, I share what it means to be a lifelong student and what this means for long term success.

A couple of years ago, I had a mentor share what he believed to be the difference between Social MEDIA and Social MARKETING. As someone just starting the journey into truly understanding digital marketing, what he taught was profound.

My experience (and major learning) from this week is that protecting the asset of sleep and recovery is PARAMOUNT when it comes to maximizing productivity and effectiveness in my business and life.

I believe it is important to understand the importance of developing a strong sales strategy to drive your business forward. It's not just about making sales; it's about understanding your market and ensuring that your sales and marketing efforts are seamlessly aligned. Here's a breakdown of how you can develop and refine your sales strategy, leveraging marketing insights and harnessing the principles of sales psychology to drive conversions.

Pose a big question, then allow space to think about the answer. Seems simple in theory, not always the easiest to implement in the busy world.

Last week I walked through the concept of a “Consideration System” - the first stage in building relationship with our ideal customers. This week, let’s take some time to break down how to create a consideration system for our businesses…

Have you ever spent a couple weeks feeling like you are making excellent progress...only to later realize you were focused on the WRONG thing??

Relationships are the bedrock of any successful business. There is a BIG difference between getting someone to buy from you once and getting someone to want to come back over and over again.

Hello everyone! In this weekly recap episode, I dive into a simple example where I needed to be reminded of the things I should be doing in my own business...whilst teaching the concept to someone else. Check out more content and tools on my website at https://tannerobrien.com/